Business Name
Main Point of Contact
*
First Name
Last Name
What is your role?
Email
*
Phone
(###)
###
####
Current Website URL (if applicable)
What is your desired budget range for this project?
*
This is not set in stone, it just helps us get an idea of the scope of work.
How did you hear about us?
Where does your company’s name come from?
How long has your company been in business?
Do you have a tagline or motto?
Do you have a Mission Statement? If not, simplify your core purpose into one or two sentences.
What best represents your company? What services/products do you offer?
Who is your target audience? Age, industry, lifestyle, interests, etc.
Briefly list 3-5 of your top competitors, how do you differ from them?
How would you describe your company to a friend?
If you are rebranding, why do you want a new logo + branding? What do you want your new branding to accomplish? Are there aspects of your current branding you’d like to hold onto?
Do you have any initial design ideas or concepts you'd like to see explored for this project?
Is there a motif (symbol, animal, plant or any other image) that best represents your brand?
Is there a graphic style (retro, clean, vibrant, vintage, etc.) that you are most interested in for this project?
Which colors best suit your brand? Do you have existing brand colors that need to remain? Do you have any colors you want to steer away from?
What fonts best represent your brand? Masculine? Modern? Feminine? Script? Practical?
Do you have any additional elements or information that you would like to potentially see in the graphic? Ex: Logo, Est. 1998, Handcrafted in the USA, etc.
Where will your logo primarily be used? Print, web, merchandise, apparel?
Is there anything else we should know right now that we haven't already covered?
